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insurance_agency_chinaPeople have often been amazed at the immense and rapid growth of China. All throughout history, China has been an ever-expanding mass of people. With the advent of modern technology and business, this has only pushed the country’s development at an all time high rate of learning. It has now got to a state where some experts thinking that China is starting to peak its optimization. That there is no way it could continue at this rate of speed.

I for one am very impressed by the developing lands of China. What were once small towns 10 years ago are now bustling metropolises with impressive high-rise skylines. There is also far further the country can go. It possibly is true that the main wealth of China, the 1%, is sowing down. There may not be anymore emerging markets for them to seize. But there is a new market right on their door step. Chinese people. The success of big business will always filter down lower level people, and the lower GDP growth rate reflects an important shift in the countries economy. Where as once companies were selling million dollar products to a thousand people, they can now sell thousand dollar products to a million people (and there are 1,357,000,000 people in China!).

This is the kind of thinking that really interests me. It’s simple. Lots of smaller things can be the same as one big thing. Some times it’s easier to sell one big thing and sometimes it’s easier to sell lots of little things. The important bit is trying to sell the right amount at the right time to the right people. Something that China has succeeded in greatly over the last few decades. Personally, I take this right into business with me when dealing with insurance accounts. It’s important to realize who your customer is, what they need, and when they need it. To truly optimize your profits and business growth.

Sukay CTA - Words of wisdom